Wieden + Kennedy enlisted Aardman to create the film to show off Nokia's CellScope magnifying technology. The film is a charming trifle, but as you can see in the still, the possible applications are far more significant:
The making of is fascinating - - they had to use 3D printers because the figurines are so tiny:
I wonder if there's a story behind W+K's decision to use Aardman instead of Laika. Via.
*Buy Nokia phones at Amazon.
