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Showing posts with label advertising. Show all posts

DC created a super hero costume tailor shop in the real world

As the video explains, Mr. Lee's Tailor shop was opened in Madrid to create costumes for super heroes and villains. It was a promotion dreamed up by Leo Burnett to advertise DC Universe Online.

*Buy DC Direct action figures at eBay.

Octopus ad becomes visible only when it rains

Official description:

FRESH GREEN ADS has developed a RAINCAMPAIGN for SEA LIFE Scheveningen. Every time it rains the octopus of SEA LIFE Scheveningen appears on the streets and out of public drains and man-hole covers with its tentacles holding the text: "SEA LIFE laat je niet meer los" (SEA LIFE never lets you go). When the streets dry up the RAINCAMPAIGN disappears again.

In a surprising way the people in the streets are drawn to the wonderful world of SEA LIFE Scheveningen when it rains. When the streets dry up the octopus disappears again. These striking and environmentally friendly messages remain visible up to eight weeks.

Frozen elevator

LP 360 wrapped an elevator with stickers to make it appear frozen to promote Link Trade. Via.

*Previously:
-Elevator wants you to push harder.
-Lobster elevator.
-Williamsburg doesn't need a space elevator.

Old Spice Jungle Wilderness commercial

Take a tour through an extremely dangerous jungle in the Jungle Wilderness ad for Old Spice:

Wieden + Kennedy Portland’s new Old Spice campaign, ‘Danger Zone’, treks determinedly into the action-adventure genre with ‘Jungle’. The spot features a new Old Spice guy who will stop at nothing to meet his lovely lady. Shot on location in Auckland, NZ, Biscuit’s Tim Godsall directed and, in another winning collaboration with W+K on Old Spice, The Mill LA produced VFX.

“The big challenge was getting all that action into one spot,” says Robert Sethi, our VFX Supervisor/Lead 3D Artist on ‘Jungle’. The shoot included over a week of prep during which rehearsals meticulously choreographed encounters with a crocodile, jungle snakes, piranhas and a speeding truck . . . .

‘Jungle’s’ last scene features our hero emerging from a lake of flesh-eating piranhas, but nonetheless as cool and debonair as ever. Giles Cheetham, our Lead 2D Artist, explains he was filmed in his chic white suit with blue leggings against blue screen; they were removed then a CG skeleton was matched to his legs.

Via.

That's right, even more Portal 2 coverage

Portal/Mortal Kombat mashup features fatalities that utilize the Portal gun. (these are pretty violent.)

P-Body makes an appearance in the single player campaign.

Youtube user:

On test chamber 16 I found if you destroy the turret in the vent, it will explode and you can enter. Through the grates at the bottom you'll find 4 sentry guns who will play a little song for you =).

How to get the achievement "Break the Rules" in Portal 2. (A sad little moment with a companion cube.)

Via Kotaku, the extras menu features an interactive trailer for Super 8 - - you walk through the trailer as if it was a Portal level.

Bomb/flash drive

Promotional flash drive by H-57. They have a van paper toy available for download in the "extra" section. Via.

*Buy flash drives at Amazon.

Citizen Eco Drive Satellite Wave + Appleseed

Start saving now for Citizen's Eco-Drive SATELLITE WAVE:

Debuting in Autumn 2011

Time from Outer Space
For 2011, CITIZEN introduces “Eco-Drive SATELLITE WAVE,” a limited edition watch with a totally new timekeeping system. This next-generation timepiece searches for the closest of the 24 navigation satellites that orbit the earth. It captures the day, date and time signals the satellite emits from space, 20,000 kilometers above the earth. Since the satellite signals are controlled by atomic clocks, this watch’s timekeeping is ultra precise. Each of the 24 navigation satellites orbits the earth once every twelve hours, so that this watch receives the signals from any open space, even in the boundless Western Pacific or atop the world’s highest peak.

The metal ring embedded in the glass bezel seems to float in outer space, like a satellite in planetary orbit. The round case, which appears to be independent of the lugs, suggests the image of the earth. These design elements resonate with the technological combination of light power and time/calendar data received from outer space to keep this watch on time, always. The spiral parts visible from the sides of the glass bezel are both a design motif, suggesting the radio waves that link this watch with outer space, and visible symbols of the light waves that provide Eco-Drive an inexhaustible source of energy. The three-dimensional forms on the watch face evoke the futuristic image of spaceship engines.

2011 will, thus, be the year in which time signals link wrist and outer space in an unprecedented experience. Eco-Drive SATELLITE WAVE will bring ultra-precise timekeeping to whatever human beings do, wherever they are on the face of the earth. It is purely powered by light.
Specifications
-Calibre H990
-Satellite Timekeeping System (Reception Area: Worldwide)
-Perpetual Calendar
-World Time in 26 Cities
-Ceramic + Stainless Steel Case
* The final design and specifications are subject to change without notice.
* Pricing and production volumes to be determined.

And check out the promotional video:

CITIZEN X APPLESEED XIII

This film is the result of collaboration between CITIZEN and the animated series APPLESEED XIII. Eco-Drive SATELLITE WAVE draws its energy from light and receives signals from navigation satellites to display accurate time. Through the medium of animation, one of Japan’s leading cultural exports, the film encapsulates the world view that inspired this watch.
Dawn breaks over Olympus, a solar-powered city of the future.
Time signals stream down from space.
The leading characters of APPLESEED XIII, Deunan and Briareos, sprint through the city. The hands of Eco-Drive SATELLITE WAVE on their arms move in unison as they receive accurate time signals from navigation satellites. Time signals stream down from space to every corner of the earth.

*Buy Appleseed toys at eBay.

All Portal, all the time (t-shirt and tattoo edition)

Portal-themed t-shirt and temporary tattoo by Ian Leno. You can preorder it here, it'll be tomorrow's Tee Fury t-shirt, and Ian's giving away a few tattoos, as described here.

In other Portal news, Kotaku apparently got scammed into promoting a band when the band sent them an email claiming to be part of the Portal ARG. The post originally linked to the band's website and encouraged downloading the band's song at iTunes, but they scrubbed the post to largely eliminate any mention of the scam.

*Portal 2 is $35 at Amazon.

Ad for Canon's underwater cameras

Giovanni+Draft FCB placed stickers in bathroom sinks to promote Canon's waterproof cameras.

*Buy underwater cameras at eBay.

Portal 2 wallpapers (and more)

Maybe the last Portal-related post until the game comes out (assuming it's released ahead of schedule):

1. I cropped a few screenshots into widescreen wallpapers featuring Atlas and P-Body:

2. I couldn't find a decent image of Chell to turn into a wallpaper, but here's Chell model/voice actress Alésia Glidewell:

3. And here's some of the Portal-themed levels from Valve's Potato Sack bundle:

Portal in Rush.

Portal in The Ball.

Portal in Bit.Trip.Beat.

*Preorder Portal 2 at Amazon and receive a $20 credit.

Doktor Proktor And The End Of The World. Maybe.

Clever ad campaign for children's book Doktor Proktor And The End Of The World. Maybe - - The Try Advertising Agency created a museum exhibit called Doktor Proktor's Sensational Collection of Animals You Wish Did Not Exit. Via.

*Buy mounted heads at eBay.

Clever bubblegum ad

McCann Worldgroup attached a child-sized doll to a large balloon to advertise bubblegum. Via.

New Humble Indie Bundle

Quite possibly my best purchase in 2010 was Humble Indie Bundles 1 and 2. And now, Humble Indie Bundle #3 (The Humble Frozenbyte Bundle), featuring Trine, Shadowgrounds, and Jack Claw, apparently goes on sale later today. It's a really clever ad, too.

If you have the option of spending a certain amount to also obtain bundle 1 and 2, you should jump at the chance. World of Goo alone is worth the purchase.

Sign me up for an Immersive Cocoon

Keir Dullea stars in this 2001-inspired advertisement for the Immersive Cocoon digital environment:

The video was directed by Oliver Zeller of adNAU, and you can see some making of photos here. And speaking of adNAU, here's a very cool spec advertisement for Nike:

*Buy 2001 posters at eBay.